Digital Signage Market: Global Industry Analysis, Size, Share, Trends, Growth and Forecast 2020 - 2023
Category: #Technology  By Ronak Bora  Date: 2021-03-24
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Digital Signage Market: Global Industry Analysis, Size, Share, Trends, Growth and Forecast 2020 - 2023

Digital signage market is driven by growing inclinations toward advanced signage methods supported by the rapid transformation of urban infrastructure across the retail sector, banking facilities and educational institutions and public transport facilities. Digital signage displays are the enhanced methods of communicating with the customers, which eliminates any requirements of the human assistance. According to research report on digital signage market will surpass USD 23 billion by 2023.

Introduction of advanced technologies such as micro LEDs and rollable screens has transformed the public and corporate environments by offering high readability and better picture quality over the conventional displays. The content to be displayed on these digital signage boards can be easily controlled or customized by offline or online methods of data input, leading to a high demand in end-use industries. Moreover, the growing penetration of the cloud-based managed services which aids easy content management is anticipated to accelerate the industry outlook.

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Content management systems in the digital signage market play an integral role as they aid users to manage the content on their displays. These systems find extensive adoption across marketing and advertising firms to assist in the development of textual, pictorial, graphical, and video content to influence the targeted audience.

Outdoor digital signage displays are easily accessible and encourage effective functioning as well as money usage. They offer an appealing experience to users in comparison to their conventional static counterparts and help the companies to improve their user experience. Also, there is a rising deployment of the flip-chip technique owing to benefits like enhanced heat dissipation as well as the availability of light angles and minimized LED failure.

LED digital signage market is likely to account for a significant market share over the coming years due to growing opportunities across enterprises. This can be attributed to the higher adoption of LED-backlit panels as they offer energy saving properties and help to reduce the overall operational cost of a business.

LCD digital signage displays brought more than 50% of the overall revenue in 2015. The industry share is anticipated to grow in the coming years considering the lower costs of LCDs and the high resolution offered by the system.

List of the Key Companies that are Operating in the Digital Signage Market. They are as follows:

Adflow Networks, BrightSign LLC, Cisco Systems Inc., Intel Corporation, KeyWest Technology Inc., LG Electronics, Microsoft Corporation, NEC Display Solutions Ltd., Strategic Initiative, Omnivex Corporation, Panasonic Corporation, Strategic Initiative, Polk Audio, Samsung Electronics, Strategic Solutions, Scala, Inc., Winmate Communication Inc

Digital signage software sees extensive use across the healthcare application to display notices, along with offering tips for effective recovery of patients and the distribution of essential registration information. The digital solutions are finding immense potential in the current COVID-19 pandemic in the form of customer queue apps to provide thermal detection and an antimicrobial touch interface to render protection to customers and employees besides allotting information.

The retail sector held the largest industry share in 2015, which accounted for 40% of the global remuneration. This can be owed to the benefits offered to retail stores with regard to customer experience, brand awareness, lowered printing, and operational costs.

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Table Of Content:

Chapter 4    Digital Signage Display Technology Insights

4.1    Digital signage market share by technology, 2015 & 2023

4.2    LCD

4.2.1    Market estimates and forecasts, 2012 - 2023

4.2.2    Market estimates and forecasts by region, 2012 - 2023

4.3    LED

4.3.1    Market estimates and forecasts, 2012 - 2023

4.3.2    Market estimates and forecasts by region, 2012 - 2023

4.4    Front projection

4.4.1    Market estimates and forecasts, 2012 - 2023

4.4.2    Market estimates and forecasts by region, 2012 - 2023

4.5    Others

4.5.1    Market estimates and forecasts, 2012 - 2023

4.5.2    Market estimates and forecasts by region, 2012 - 2023

Chapter 5    Digital Signage Application Insights

5.1    Digital signage market share by application, 2015 & 2023

5.2    Retail

5.2.1    Market estimates and forecasts, 2012 - 2023

5.2.2    Market estimates and forecasts by region, 2012 - 2023

5.3    Corporate

5.3.1    Market estimates and forecasts, 2012 - 2023

5.3.2    Market estimates and forecasts by region, 2012 - 2023

5.4    Banking

5.4.1    Market estimates and forecasts, 2012 - 2023

5.4.2    Market estimates and forecasts by region, 2012 - 2023

5.5    Healthcare

5.5.1    Market estimates and forecasts, 2012 - 2023

5.5.2    Market estimates and forecasts by region, 2012 - 2023

5.6    Education

5.6.1    Market estimates and forecasts, 2012 - 2023

5.6.2    Market estimates and forecasts by region, 2012 - 2023

5.7    Transportation

5.7.1    Market estimates and forecasts, 2012 - 2023

5.7.2    Market estimates and forecasts by region, 2012 - 2023

5.8    Others

5.8.1    Market estimates and forecasts, 2012 - 2023

5.8.2    Market estimates and forecasts by region, 2012 - 2023

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About Author

Ronak Bora    

Ronak Bora

A graduate in Electronics Engineering, Ronak writes for Technology Magazine and carries a rich experience in digital marketing, exploring how the online world works from a technical and marketing perspective. His other areas of interest include reading, music, and spo...

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